Outsourcing has grown in popularity over the years but according to a survey by PricewaterhouseCoopers Canadian companies are more likely to outsource and create partnerships:

Customers in Australia, Canada and New Zealand (medium-sized, mature markets) are more likely than customers in other countries to outsource strategic functions. Seventy-one percent outsource core products/services, and 48% outsource sales and marketing versus 53% and 33% respectively globally. Via Partnership rather than procurement

According to the survey those high collaborators are:

• Greater likelihood of being open-minded, enabling them to better manage around barriers to outsourcing


• Tendency to support the use of multi-sourcing (many suppliers/providers) over limited sourcing (few suppliers/providers) far more than other respondents


• Tendency to support shared risk and reward over traditional commercial terms

Are you partnering or outsourcing portions of your business operation?